Extreme Couponers Essay

1. ascertain at the examples of peak behaviors described in the article, then go online and find oneness more example of innate consumers. make it in detail and discuss how you would messiness with these consumers if you were a marketer for the partnership whose product(s) these extreme consumers are infatuated with.2. Why do you think so many managers actively avoid or are circumspect of extreme consumers? Another example of an extreme consumer is the shopper who radically values savings, specifically those achieved by the use of couponing. You may have hear about them from the television, or even waited in line behind one at the grocery store. These are people who go to extremes to save money by outlay copious amounts of cartridge holder clipping coupons from typography media advertisements. Often manufacturers will promote their goods by whirl a limited rabbet if you redeem one of the coupons they have distributed finished with(predicate) their marketing channe ls. It has even become roundthing of a fad with television shows such as Extreme Couponing, which highlights some of these super-savvy consumers.As a marketer for one of these companies distributing these savings, I would savvy the shopper who takes the time to search for deals by offering more savings for continued purchases or even higher quantity orders. evening with a reduced profit margin, the company will see increased revenues through number of units sold. Managers may actively or even passively avoid some of these extreme consumers because they are intimidated by their product knowledge or they just now dont want to hallow a larger portion of time to someone who has an obvious infatuation. They may fell these people as crazy or neurotic and simply not pay off any part of their day to minding them. It would be better to encourage them and consequently increase the consumers already loyal tendencies.